sub-$200 HD-DVD player
Apparently Wal-Mart is offering Toshiba’s A2 HD-DVD player for $198. Pricescan’s trend graph on the product shows just how quickly hardware prices have come down (green = lowest price, blue = average price, red = highest price).
The entry level Blu-ray player shows a similar trend but notice the current price level of $400, which is not low enough for mass consumer adoption.
Playstation 3 sales and studio support has given Blu-Ray an early lead in the war. But HD-DVD will continue to gain traction from the demand side. The real question is, does anyone care? 80% of consumers already have a regular DVD player, and there isn’t much data to suggest that consumers are unhappy watching standard definition DVD’s on HDTV’s. Hard to believe from a video snob’s standpoint, but maybe upscaled 480p is “good enough”.
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